Search Engine optimization techniques are adopted by the people who manage or create a website. These techniques are much involved in the process of web creation that user interface is designed in the way that web pages are presented with content which is SEO friendly. As, by last few years, SEO has done many changes which impacted the working procedure of web designers as well. Here expected changes in SEO by 2013, are discussed.
Expected changes in 2013:
Real purpose should be gained for which websites are designed because these are considered as the sources of information. In 2013, better tariff can be gained through the service which is according to interests of people.
High quality content:
In websites, the content can be used that is unique. High quality content is provided with resources so the reader can found the sources from where material has been taken. More information can be gained through the resources provided in the contents. Authority details, allows user to provide feedbacks that can be helpful in the improvement of website. Content can be linked with other websites that have high ranking. Marketed content should be provided in the websites. When content is marketed, it allows inproviding back links, to the owner site that produces traffic as well. All possible measures should be taken for the high quality of contents. Many channels can be used for the promotion of content and in this regard social sites should be adopted as starting channels. Bookmarking sites channel is another promotion source. In a natural way, the sharing links for Tweets, +1, Likes, etc should be given.
Content in all forms:
The content of the website can be presented in all forms including texts, images, audios and videos. All necessary steps should be taken and all relevant material should be provided in the website. Through the measures of localization, Google has enhanced the data with leveraging tool. So, local search option should be given in the website, which will be an advantage too.
Mobile Friendly site:
Here is new thing but it should not be ignored by the web designers. More people now access the sites by their mobile and web designers should provide the mobile view for their websites. Websites can easily be converted into mobile version website and web designersknow the process.
More Google products are expected:
By 2013, more Google products are expected to be introduced. It is expected to be sure because for many years, Google is increasing it share in the market of search engine. Day by day, Google is adding more products in SEO market and their grips is getting more powerful and strengthen. Integration of new products also makes it stronger enough that it is known as the biggest database.
Cost of ads will increase in 2013:
It is expected that cost of ads will increase in 2013. Google Adwords gets ads for the websites and pays commission by profits. With increasing number of visitors andmore companies, SEO will increase the prices for ads and can increase the commission as well.
About Author: Austin Richard is an IT professional from selftestttraining.Have you really looked for this selftesttraining.com Assistance? Move ahead to take the benefit of Adobe Certificationsand pass your exam easily.