Social media has been a trend that has been causing a buzz in business circles. Of late many businesses have been using social media platforms like Facebook and twitter for advertising purposes with great returns in the form of exposure and increased sales. Other people who are using social media for keeping their fans and followers updated are prominent personalities. Most celebrities use social media to update their fans and followers on their daily activities and locations. Instagram is such a social media platform where celebrities upload photos and comments to keep their fans in the loop with pictorial cues. This procedure works easy for famous people as they have already established fan bases through their music or whatever they do so getting followers comes easy for them. Now for businesses who want to garner followers on Instagram you there are a few ways which you can use to get exposure they include
1. Uploading quality photos
Instagram is not just a place where you upload photos haphazardly and hope that people will follow you, NO. Instagram is an arena of artistic excellence and appreciation of art. If you want to garner followers for your business or individuals it is important that you select only the cream of the cream of your photos and upload those. It is better to upload a few epic photos than upload a lot of photos that do not appeal to people you are wooing to follow you. Since you are marketing your business upload photos that are related to your business and are trending. Uploading photos that are not captivating will not only deny you of followers but may also cause you to lose the ones you already have.
2. Make use of Geotags
When you upload any of your photos on Instagram it is important that you geotag all your photos. Geotags provide extra information about where you are and where the photo was taken. Providing this information will be an attraction to people who live in places where the photo was taken. Similarly if you took the picture at a certain amusement park provide such information people who have been there or work there will be interested in this and may end up following you if they like the content.
3. Make use of #hashtags
Similar to twitter Instagram has the option of using #hashtags to help give you more exposure and increase probabilities of getting followers. When using #hashtags be careful and selective of pages you tag your photo. Choose related tags and popular ones to ensure each tag counts by giving you maximum exposure to people who are interested in what you are uploading. To get the most popular and related #hashtags you can use search engines like Google and Bing to give you #hashtags that will give you the best results.
4. Be an active participant
Another way of ensuring you get followers is by following others who have same interests and content like yours. It is not enough just to upload good content, geotag and #hashtag photos, participating through commenting on other peoples photos and liking them can attract their attention and in turn they may follow you. While choosing people to follow, look at people who you share the same interests and have chance of following you. If you are a mechanical engineer and you upload photos of new inventions in the field it is only logical that you follow people who have similar interest in machines or new trends. It is also important to keep in touch with your current followers to keep them interested and gain their loyalty.
5. Synchronize your Instagram account with other social media
Instagram has features that allow you to link your Instagram account with Facebook and twitter accounts. By linking your Instagram account to other social media platforms you are in a way advertising yourself to the other social networks. Your friends and followers on twitter will be able to see what you have uploaded on Instagram and if they have Instagram accounts they can follow you on Instagram.
In conclusion getting your business exposure is not hard if you just follow these simple steps. Keep this in mind the next time you are uploading photos on Instagram and get more followers.
About Author: Steve writes for buyinstagramfollowers.co.uk – a website designed to help boost your Instagram Profile.